An open school of behavior for parents

Raise the hard days into teachable ones.

Free, practical ABA parent training for families raising children with autism, ADHD, and challenging behavior. Learn the science behind your child's toughest moments, and get paid if you choose to let that work build something.

ABC

Ancient academies taught in open courtyards, free to anyone who showed up with questions. We built the MMF Behavioral Institute the same way: serious behavioral science, taught plainly, free to every parent. What keeps the lights on is families who let their contributed footage be built into something, and who are paid when it is.

The four pillars

Everything a parent needs, under one roof

Free forever

Free Resource Library

Short, readable guides to the ABC model, reinforcement, meltdowns, and routines, written for the way behavior actually happens: in kitchens and car rides.

Browse resources
Free forever

Free Parent Courses

Structured, self-paced courses that take you from "why does this keep happening?" to a calm, consistent plan you can actually run at home.

See the catalog
Coming soon

Video Observation

Send a short video of a hard moment and a BCBA writes down what they observe: the lead-up, the behavior, what followed. No advice, no plan. Access runs on the research permission rather than on money.

How it works
Coming soon

Get Paid for Data

Contribute home videos and earn $10 for every 15 minutes of usable footage when you allow commercial use. Research contributions are unpaid and entirely your choice. You grant each use separately.

Learn about the program

Transparency

How we keep everything free and still pay you

We don't run ads and we never charge parents. The Institute is funded by licensing behavioral video contributed by paid families in our pay-for-data program, to organizations building better research, therapies, and tools for children like yours. Families grant each use separately, and we say plainly what coding can and cannot hide.

Read exactly how your data is handled
  1. I

    You choose to contribute

    Contributing is opt-in. The resource library and the courses stay free with nothing granted in return, whatever you decide. Video observation asks for the research permission instead of a fee.

  2. II

    You grant each use separately

    Research, nonprofit tools, commercial use, and our own software are four different permissions. Refuse any of them and the rest still stand.

  3. III

    Research pays it forward

    Licensing fees fund the free library and the courses. When a licensee sells what they build, you are paid $10 per 15 minutes of usable footage.

Common questions

Asked by parents like you

Is everything really free?

The resource library and every course are free for parents with nothing asked in return, and that part has no conditions on it. Video observation is different, and we would rather be plain about it: you are neither charged nor paid, but you do grant the research permission, so your footage joins the research corpus while a BCBA spends their time on yours. The pay-for-data program pays you when you allow commercial use. Operating costs are covered by licensing behavioral video that families chose to contribute, under permissions they grant one at a time. Our Data Transparency page explains the whole arrangement, including what coding can and cannot hide.

Who is this for?

Parents and caregivers of children with autism, ADHD, or other diagnoses that come with challenging behavior. Any parent who wants evidence-based tools instead of guesswork will find something useful here.

Is this therapy for my child?

No. We provide parent education based on Applied Behavior Analysis (ABA). It is educational information, not clinical treatment, and it works alongside care from your BCBA, pediatrician, or licensed clinician rather than replacing it.

See all frequently asked questions →

Be first through the doors.

Courses, video observation, and the pay-for-data program are almost ready. Email us and we'll let you know the moment enrollment opens.

Email hello@mmfbehavioralinstitute.com